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CMOTalk

CMOTalk is a 30 minute weekly show designed for the Chief Marketing Officer audience discussing strategy, tactics, technology, and innovation and their impact on business, customer relations, and employee engagement. With weekly guests that will include top CMOs, marketing thought leaders, industry analysts and more, this show promises to be a hard hitting, informative conversation. Our charismatic, quick-witted hosts, CMOTalk listeners will no doubt keep listeners entertained but, more importantly, educated and dialed into the things that matter as marketing rapidly evolves. If you're a CMO, marketing leader, or entrepreneur looking to stay up-to-date on what is driving marketing, technology and more, then you'll want to tune in and subscribe to CMOTalk, hosted by V3B's Shelly Kramer. You can find Shelly on the web at http://V3B.com, on Twitter @shellykramer and be sure to follow @CMOTalkLive on Twitter as well.
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Mar 5, 2015

Shelly and Dan welcome analyst Patrick Moorehead from Moor Insights live from Mobile World Congress in Barcelona to discuss how mobility is driving the customer experience. Some of the things discussed include the following:

  • Privacy is the next big frontier when it comes to mobility
  • How predictability can impact customer service
  • Mobility relies on predictability, and predictibality relies on the ability of companies to use big data to deliver better, more relevant information

This is a don't miss show, delivering valuable insights on how marketers and IT teams can work together from a mobility standpoint to serve customers, respect and protect their privacy, predict their needs before they even realize those needs, and keep customers coming back for more.

CMOTalk is hosted by V3B's Shelly Kramer and Daniel Newman. Find them on the web at http://v3b.com, on Twitter @shellykramer and @danielnewmanuv, and be sure to follow @CMOTalkLive on Twitter as well.

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